Published: 2021-06-09

How come so many organisations are producing innovation artefacts, but fail to produce tangible, innovative outcomes?

Anna Brattström received the runner up for the ”best paper award” at the International Product Development Conference (IPDMC), together with Dries Faems at WHU Business School in Germany. 

In this study of Innovation Theatre, they ask: how come so many organisations are producing innovation artefacts, but fail to produce tangible, innovative outcomes?

Do you have experiences of Innovation Theatre? Please reach out!

If you have experiences of innovation theatre in your organization that you would like to share - please reach out to Anna (anna.brattstrom@fek.lu.se). You can be completely anonymous if you like.